Roger C Rowley
Executive Director
Roger is a results oriented executive with over 30 years experience in marketing, communication, strategic planning and non-profit management. Roger is the Principal of Speargrass Business Development Ltd., a Calgary consultancy offering business development counsel to small business and non-profit organizations such as Centre for Energy Asset Management Studies, NextGeneration Data Management, Western Financial Group, Canadian Energy Efficiency Alliance and the Centre for Environment-Economy Learning.
Prior to starting Speargrass Business Development Ltd., Roger spent over 20 years in advertising and marketing consulting in Toronto, Vancouver and Calgary to such clients as Rothman’s of Pall Mall, Nabob, Ontario Lottery Corporation, Whistler/Blackcomb, BC Tourism, Alberta Distillers, the BC Pavilion at Expo 86 and Greyhound Air.
Roger left the advertising business in 1991 and entered the non-profit world starting with the Heart & Stroke Foundation of BC as Director of Marketing and Communication. In 1995 Roger and his family moved to Calgary and where he rejoined the advertising industry to take on the launch of the short-lived Greyhound Air. After Greyhound Air ceased operations Roger returned to non-profit management as Executive Director of the Petroleum Communication Foundation (PCF). While with the PCF Roger initiated the multi-stakeholder review process credited with making “Sour Gas: Questions and Answers”, the definitive information publication on the subject.
In February of 2005, Roger became involved in the creation of the Centre for Energy Asset Management Studies. CEAMS, in partnership with SAIT Polytechnic has successfully created a 2-year Diploma in Energy Asset Management for the “business side” of the energy industry. As Executive Director of CEAMS, Roger is responsible for its day-to-day operations.
Roger spends his non-working time cooking, reading, learning about and drinking wine, skiing, playing golf, hunting and being run by his dog - not necessarily in that order. Roger volunteers for the Downtown Attractions Committee (Rope Square) of the Calgary Stampede and is a Past-Chair of the Calgary Chapter of Ducks Unlimited.
Great things come from great relationships; great relationships are built on trust, respect and honesty.
May 17, 2011
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